Digital Harmony Blog

The Importance of Social Proof and How to Copy Ad ID

Posted by Anna Morcerf on Feb 8, 2019 11:45:00 AM

Social proof is the number of likes, comments, shares, and overall engagement that a post has on Facebook. Having a high amount of social proof on a post establishes trust and credibility. When running Facebook ads, social proof comes into play because of the hive mentality that people tend to have. This is how trends are started.

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Topics: digital marketing, facebook

Facebook Messenger: From Chats with Friends to Business Inquiries

Posted by Anna Morcerf on Dec 27, 2018 9:36:00 AM

Facebook messaging is quickly replacing what you might have previously picked up the phone for in regards to business and is certainly no longer a place where you can only send GIFs to your friends. Using the messaging feature on your business Facebook page can be an easy and engaging form of communication between yourself and your customers. Though you’re likely already comfortable checking your personal inbox, it is important to follow a few simple guidelines so that this feature doesn’t become cumbersome to you or your customers when you are using Facebook Messenger in a business sense.

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Topics: facebook

Tips to Create Engagement on Facebook

Posted by Natalie Richards on Oct 24, 2018 2:36:40 PM

It’s become the norm to have your business on Facebook. We’ve moved into an era that embraces the idea that if you’re not online, you don’t exist. That’s certainly not helpful if you’re working on creating a bustling, successful business.

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Topics: businesspage, facebook

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